Matcha isn’t just a trendy drink: it’s also a major asset for foodservice professionals. Why should you offer matcha? What are the benefits for attracting both new and loyal customers? OKO Moments breaks down how matcha can become a must-have in your café or restaurant.
Why matcha is a must on today’s trendy menus?
More and more customers are looking for alternatives to traditional coffee. Matcha latte, for example, has become a go-to in modern coffee shops thanks to its smooth energy boost and impressive health benefits. According to trends, matcha-based drinks are growing by 15% a year in trendy establishments.
Its vibrant green color also makes it a visually striking product, perfect for Instagram and other social platforms. By adding matcha drinks and desserts to your menu, you’ll attract a younger (18–35), curious, and health-conscious audience.
Finally, matcha is renowned for its benefits: rich in antioxidants, it boosts energy without nervousness, and supports concentration. All key selling points for today’s wellness-savvy consumers.
How to bring matcha into your menu?
Offer a variety of matcha-based drinks
Here are a few simple ideas to enrich your menu:
– Classic Matcha latte (hot or iced)
– Iced matcha frappé with coconut milk
– Matcha smoothie with banana and spinach
Get creative with matcha desserts
Matcha is incredibly versatile and pairs beautifully with sweet treats. Here are a few ideas:
– Matcha cheesecake
– Fluffy matcha pancakes
– White chocolate & matcha cookies
OKO Moments has special BtoB formats (500g, 1kg and 2.5kg) ideal for cafés, hotels and restaurants. These convenient sizes make it easy to integrate matcha into your kitchen or bar workflow.
Benefits for your business
By offering trendy, healthy beverages like matcha, you’re meeting the expectations of today’s health-conscious consumers. It also boosts your brand image — showing that your business is modern, health-forward, and eco-aware.
Adding matcha to your menu is an excellent opportunity to attract new customers and enhance your brand image. Whether in drinks, desserts or personalized offers, matcha is a flexible, high-value ingredient that fits perfectly into modern dining habits. Don’t miss out on this green wave – give your customers a delicious reason to come back, with OKO Moments matcha!
